You have the vision, and the product expertise.
I know how to build great companies and accelerate growth.

I partner with early-stage (pre-seed to Series B) teams to lay a strong foundation for aggressive growth.

Most advisors focus on either strategy, or execution. I excel at both: working with leaders to make their customers wildly successful, and rallying teams around ambitious goals. 

My approach draws upon two decades of experience scaling high-growth companies like BrightHire, the Corporate Executive Board, Opower, and Periscope Data.

I’ll be your true partner - not a hands-off advisor who parachutes in each week for an hour. I understand founders’ and leaders’ challenges, and can provide you with clear and actionable industry insights that enable your teams to connect the dots, see patterns, and identify the quickest ways to unblock their path to success. I tailor my work to meet your most urgent needs. Sometimes that means working directly with founders, other times with specific leaders to optimize critical functions like customer success or operations. 

Recent client wins include:

  • Series A company reaching their first $1M in ARR

  • Seed-stage company building CX infrastructure from the ground up to support 10x customer growth in less than 12 months

  • Series B company successfully fundraising and managing M&A activities

  • Series B company upskilling executive operations to support rapid scaling

What we’ll accomplish together: 

  • Establish goal-setting frameworks that drive consistent execution and delivery

  • Foster a culture of learning, effective decision-making, and critical thinking

  • Understand what’s required to hit and scale revenue goals as a technical founder

  • Ensure you have the right team structure in place to support accelerated growth

  • Grow your base of healthy customers to create a flywheel for future growth

What people are saying

What sets Erin apart is her rare ability to excel at both high-level strategy and nitty-gritty operational details. While many startup advisors regurgitate advice you could read yourself in a Paul Graham essay, Erin gets things done. She was an exceptional advisor on topics including go-to-market strategy, sales operations, and marketing. Erin is a true gem in the startup advisor community.

— Lucas Ackerknecht, CEO & Co-Founder, Alpha Grid

We wouldn’t be where we are today without Erin. Engineers gravitate towards opportunities to build exciting features. With Erin's help, I learned how to think like a CEO and build with potential customers and revenue in mind. Her guidance and support helped me focus on what truly mattered during a critical period. Today, I'm more confident making business decisions and running go-to-market activities.

— Saravana Rathinam, CEO & Founder, Puppetry

Erin provided invaluable advice, helping us stand up a customer function in the right way, and at exactly the right time. Our early customers got an exceptional experience, which led to a best-in-class NRR.

— Rameez Tase, President & Co-Founder, Antenna

If you’d prefer to send me an email, you can reach me at erinwm@gmail.com.